B2B Lifecycle Growth Manager (Hybrid)

The Financial Times seeks a Marketing Manager, B2B Lifecycle to own and develop the B2B lifecycle portfolio across FT Professional and FT Specialist. Focus on renewal, retention, cross-sell and upsell, driving account growth and customer lifetime value.

You'll translate strategy into quarterly plans, work with Marketing Automation, Data & Analytics, Sales and Marketing to design campaigns, measure outcomes and optimise journeys for a premium customer experience.

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