BDM

Company Description BLUE LION TRAINING ACADEMY is a specialist training provider offering apprenticeships across management, marketing, and media pathways. The academy focuses on developing practical skills and professional capabilities that align with modern business needs. Recognized as an Ofsted Grade 1 Outstanding Provider, it maintains high standards of teaching, learner support, and employer engagement. BLUE LION TRAINING ACADEMY partners with organizations to create career-focused learning experiences that help individuals and businesses grow.

Role Description The Business Development Manager (BDM) will be responsible for identifying and securing new employer partners, promoting apprenticeship programs, and growing the academy’s presence in the Greater Derby Area. Day-to-day activities include prospecting and meeting potential clients, delivering presentations, managing relationships with existing partners, and coordinating with internal teams to ensure smooth onboarding of learners. The BDM will track performance against targets, maintain accurate records in CRM systems, and provide regular reports on pipeline and outcomes. This is a contract, on-site role based in the Greater Derby Area, requiring regular travel to employer locations and local networking events.

Qualifications

• Experience in business development, sales, or account management, ideally within education, training, or apprenticeship services.
• Strong relationship-building, stakeholder management, and negotiation skills.
• Ability to conduct market research, identify opportunities, and develop effective outreach strategies.
• Excellent communication and presentation skills, with the ability to engage diverse audiences.
• Comfort working to commercial targets, managing pipelines, and using CRM or similar systems.
• Organized and self-directed, with strong time management and the ability to work effectively on-site and in the field.
• Understanding of apprenticeships, vocational training, or workforce development is highly beneficial.
• Relevant qualification in business, marketing, or a related field, or equivalent professional experience.

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