Brand Marketing Executive

About the Role

Our client is looking for a creative and strategic Brand Marketing Executive to join their team in Plymouth . In this role, you will be responsible for developing and implementing brand strategies that enhance brand perception, drive customer loyalty, and support sales objectives. You will work closely with product, sales, and communications teams to ensure a consistent and compelling brand message across all touchpoints. This is an excellent opportunity for a passionate marketer to shape and grow a dynamic brand in a key regional market.

Key Responsibilities

• Develop and execute brand marketing plans to increase brand awareness and market share.
• Create compelling brand messaging and ensure consistency across all marketing materials and channels.
• Manage brand advertising campaigns, including digital, social media, and traditional advertising.
• Conduct market research and consumer insights analysis to inform brand strategy.
• Collaborate with product development and sales teams to ensure alignment with brand vision.
• Monitor brand performance metrics and competitor activities, providing regular reports.
• Manage relationships with external agencies and vendors as required.

Requirements

• 2-4 years of experience in brand marketing or a related marketing role.
• Proven ability to develop and implement successful brand strategies.
• Strong understanding of branding principles, market positioning, and consumer behavior.
• Experience in managing advertising campaigns across various media.
• Excellent communication, presentation, and project management skills.
• Bachelor's degree in Marketing, Business Administration, or a related field.

Benefits

• Competitive annual salary with potential for bonuses.
• Comprehensive health, dental, and vision insurance.
• Generous paid time off and pension scheme.
• Opportunities for professional development and career progression.
• Engaging work environment within our Plymouth office.