Brand Marketing Executive

About the Role

Our client is seeking a proactive and creative Brand Marketing Executive to join their dynamic team in Norwich , contributing to the growth of their diverse FMCG brands . This role focuses on supporting the implementation of brand strategies, executing marketing campaigns, and contributing to brand development initiatives. You will work closely with the Brand Manager, sales teams, and external agencies to ensure consistent brand messaging and impactful promotional activities across various channels. The ideal candidate will have a passion for marketing, strong organisational skills, and a desire to grow within the fast-paced FMCG industry, playing a key role in shaping brand perception and consumer engagement.

Key Responsibilities

• Assist in the development and execution of integrated marketing campaigns for assigned brands.
• Manage social media content calendars and engage with online communities.
• Coordinate with external agencies (advertising, PR, digital) to ensure timely delivery of marketing materials.
• Conduct market research and competitor analysis to identify emerging trends and opportunities.
• Support the planning and execution of product launches and promotional events.
• Track campaign performance metrics and contribute to regular reporting.

Requirements

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 1-2 years of experience in marketing, preferably within the FMCG sector or in an agency role.
• Strong understanding of marketing principles and digital marketing channels.
• Excellent organisational, project management, and communication skills.
• Proficiency in Microsoft Office Suite and familiarity with marketing software/tools.

Benefits

• Competitive salary and performance-related bonus.
• Comprehensive healthcare benefits and pension plan.
• Opportunities for career progression within brand management.
• Discount on company products.
• A vibrant and collaborative marketing team environment.