Brand Marketing Executive

About the Role

Our client, a rapidly growing force in the FMCG sector, is seeking an enthusiastic and proactive Brand Marketing Executive to support their brand management team in Liverpool . This hybrid role offers a fantastic opportunity to gain hands-on experience across a variety of marketing disciplines, contributing to the development and execution of brand strategies. You will work closely with the Brand Manager to implement marketing campaigns, analyze performance, and support product innovation initiatives. This role is ideal for a motivated marketer looking to build a career in brand management within a fast-paced consumer goods environment.

Key Responsibilities

• Assist in the development and execution of brand marketing plans and campaigns across multiple channels.
• Support the Brand Manager in conducting market research, competitor analysis, and consumer insight gathering.
• Help manage social media content calendars and engage with online communities.
• Coordinate the production of marketing materials and promotional items.
• Track and report on key brand performance metrics and campaign effectiveness.
• Contribute to new product development initiatives and post-launch analysis.

Requirements

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 1-3 years of experience in marketing, preferably within the FMCG industry or a related consumer-facing role.
• Strong understanding of marketing principles and digital marketing channels.
• Excellent written and verbal communication skills.
• Proficient in Microsoft Office Suite, particularly Excel and PowerPoint.
• Ability to manage multiple tasks and work effectively in a team environment.

Benefits

• Competitive salary and annual bonus potential.
• Hybrid working model for a balanced work-life approach.
• Comprehensive health and dental coverage.
• Opportunities for training and professional development.
• A vibrant and supportive team culture in Liverpool .