Brand Marketing Executive

About the Role

Our client is seeking an enthusiastic and creative Brand Marketing Executive to join their marketing department in Edinburgh . This role is perfect for an individual looking to develop their career in brand management and marketing strategy. You will assist in the development and execution of brand campaigns, manage social media content, and contribute to market research. The goal is to enhance brand perception and drive customer engagement through innovative marketing initiatives. If you are a proactive team player with a passion for building strong brands, we encourage you to apply.

Key Responsibilities

• Support the Marketing Manager in developing and implementing brand strategies.
• Assist in the creation and execution of marketing campaigns across digital and traditional channels.
• Manage and schedule social media content, engaging with followers and monitoring brand mentions.
• Conduct market research and competitor analysis to identify opportunities and trends.
• Coordinate with external agencies and suppliers for marketing collateral and events.
• Track and report on campaign performance, providing insights for optimization.

Requirements

• Experience in marketing, brand management, or a related field.
• Familiarity with digital marketing channels and social media platforms.
• Strong organizational and project management skills.
• Excellent written and verbal communication abilities.
• Proficiency in Microsoft Office Suite and basic understanding of marketing analytics tools.
• Bachelor's degree in Marketing, Business Administration, or a relevant discipline.

Benefits

• Competitive salary and potential for annual reviews.
• Hybrid working arrangement for a balanced work-life integration.
• Health insurance and wellness programs.
• Generous holiday allowance.
• Training and development opportunities to enhance skills.
• Supportive team culture and a great working environment in Edinburgh .