Content Marketing Executive

About the Role

Our client is seeking an enthusiastic and skilled Content Marketing Executive to join their dynamic marketing team in Cardiff . This role is crucial for developing and distributing valuable, relevant, and consistent content designed to attract and retain a clearly defined audience, ultimately driving profitable customer action. You will be responsible for managing the content calendar, creating engaging copy, and collaborating with various departments to ensure content aligns with brand messaging and marketing objectives. This is an excellent opportunity for a budding marketer to grow their career in content strategy and execution within the Welsh capital.

Key Responsibilities

• Develop and execute a comprehensive content marketing strategy to drive brand awareness and lead generation.
• Create engaging and informative content, including blog posts, website copy, case studies, and email newsletters.
• Manage the editorial calendar, ensuring timely publication of all content across various channels.
• Collaborate with the design team to produce visually appealing graphics and multimedia content.
• Optimise content for search engines (SEO ) to improve visibility and organic traffic.
• Measure and report on the performance of content marketing campaigns, using data to inform future strategies.

Requirements

• Proven experience in content creation and marketing, preferably within a B2B environment.
• Excellent writing, editing, and proofreading skills with a strong command of grammar and style.
• Familiarity with content management systems (CMS) and SEO best practices.
• Ability to research industry-related topics and translate complex information into accessible content.
• Strong organisational skills and the ability to manage multiple projects simultaneously.

Benefits

• Competitive salary with performance-based bonuses.
• Flexible hybrid working arrangement based in Cardiff .
• Comprehensive health and wellness benefits package.
• Opportunities for professional growth and continuous learning.
• A supportive and creative team culture that values collaboration.