Content Marketing Executive

About the Role

Our client is seeking a creative and driven Content Marketing Executive to join their team in Sunderland . This role is responsible for developing and executing compelling content strategies that resonate with our target audience, drive engagement, and support lead generation efforts. You will be at the heart of our content creation process, from ideation to distribution, ensuring our brand voice is consistent and impactful across all channels. This is a fantastic opportunity for a skilled communicator with a passion for storytelling and digital marketing to contribute to a growing brand.

Key Responsibilities

• Develop and execute a comprehensive content marketing strategy aligned with business goals.
• Create high-quality, engaging content including blog posts, articles, social media updates, website copy, and case studies.
• Conduct keyword research and implement SEO best practices to enhance content visibility and organic search rankings.
• Manage content distribution across various channels, including social media, email newsletters, and third-party platforms.
• Analyze content performance metrics and use insights to refine content strategies and improve engagement.
• Collaborate with designers and other marketing team members to ensure content is visually appealing and on-brand.

Requirements

• 2-4 years of experience in content marketing, copywriting, or a related role.
• Exceptional writing, editing, and proofreading skills with a strong portfolio of published work.
• Proficiency in SEO best practices and keyword research tools.
• Experience with content management systems (CMS) and social media management tools.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Bachelor's degree in English, Marketing, Journalism, Communications, or a related field.

Benefits

• Competitive salary package with performance incentives.
• Hybrid working arrangement for a balanced work-life integration.
• Comprehensive health and wellness benefits.
• Generous paid vacation time.
• Supportive team environment with opportunities for professional growth.