Open roleExternal
Content Marketing Manager
- cardiff, wales, CF10 1XX, United Kingdom
- Permanent·Hybrid
- Full time
- £40,000 - £40,000 Per Annum
Job Description
About the Role
Our client is looking for a strategic and creative Content Marketing Manager to lead content initiatives in Cardiff . In this key role, you will be responsible for developing and executing a content strategy that aligns with business goals, drives engagement, and establishes thought leadership within the industry. You will oversee the creation, distribution, and performance of all content, ensuring it resonates with target audiences and supports marketing objectives. This is an exciting opportunity for a seasoned content professional who is adept at storytelling, understands content performance metrics, and is passionate about building a strong brand narrative from our Cardiff base.
Key Responsibilities
- Develop and execute a comprehensive content marketing strategy aligned with overall marketing and business objectives.
- Oversee the creation of high-quality content, including blog posts, articles, whitepapers, case studies, videos, and infographics.
- Manage the editorial calendar, ensuring a consistent flow of engaging and relevant content across multiple channels.
- Analyze content performance using analytics tools, providing insights and recommendations for optimization.
- Collaborate with SEO specialists, social media managers, and design teams to amplify content reach and impact.
Requirements
- Proven experience in content marketing, strategy development, and execution.
- Excellent writing, editing, and storytelling skills with a strong understanding of audience engagement.
- Demonstrated ability to manage editorial calendars and work with content creators.
- Experience with content management systems (CMS) and analytics platforms (e.g., Google Analytics).
- Strong project management skills and the ability to coordinate with cross-functional teams.
Benefits
- Competitive salary package.
- Opportunity to shape the content strategy for a growing company in Cardiff .
- Flexible hybrid working arrangement.
- Professional development budget.
- Collaborative and creative work culture.