Open roleExternal
Content Marketing Manager
- coventry, west midlands, CV1, United Kingdom
- Permanent·On-site
- Full time
- £45,000 - £45,000 Per Annum
Job Description
About the Role
Our client is seeking a creative and strategic Content Marketing Manager to lead content initiatives from their Coventry office. This role is crucial for developing and executing a compelling content strategy that drives brand awareness, engagement, and lead generation. You will oversee the creation of high-quality, relevant content across various channels, ensuring it aligns with our marketing objectives and resonates with our target audience. Join a passionate marketing team dedicated to impactful storytelling and measurable results.
Key Responsibilities
- Develop and implement a comprehensive content marketing strategy aligned with business goals and target audience needs.
- Oversee the creation, editing, and publishing of engaging content, including blog posts, articles, whitepapers, case studies, social media updates, and website copy.
- Manage the editorial calendar, ensuring timely delivery of content across all platforms and channels.
- Analyze content performance using relevant metrics and tools, providing insights and recommendations for optimization.
- Collaborate with the SEO specialist to ensure content is optimized for search engines and drives organic traffic.
Requirements
- Proven experience as a Content Marketing Manager or similar role, with a strong portfolio of published work.
- Excellent writing, editing, and proofreading skills, with a keen eye for detail and brand voice.
- Demonstrated understanding of SEO best practices and content optimization techniques.
- Experience with content management systems (CMS) and marketing automation platforms.
- Strong project management skills and the ability to manage multiple projects simultaneously in a fast-paced environment.
Benefits
- Competitive salary and potential for annual bonuses.
- Opportunity to work in a dedicated office environment in Coventry .
- Comprehensive health, dental, and vision insurance.
- Paid time off and company holidays.
- Professional development opportunities and team-building events.