Content Marketing Specialist

About the Role

Our client is seeking a creative and detail-oriented Content Marketing Specialist to join their vibrant marketing team in Newcastle upon Tyne . In this role, you will be instrumental in developing compelling content that resonates with our target audience, drives engagement, and supports our overarching marketing goals. You'll craft narratives that tell our client's story, enhance brand visibility, and contribute to lead generation efforts. This is a fantastic opportunity for a passionate storyteller to make a tangible impact within a company that values creativity and strategic communication.

Key Responsibilities

• Create high-quality, engaging content for various platforms, including blog posts, website copy, social media updates, and email newsletters.
• Develop and maintain a content calendar, ensuring a consistent flow of relevant and timely information.
• Conduct keyword research and optimize content for search engines (SEO) to improve organic visibility.
• Collaborate with designers to create visually appealing content assets, such as infographics and videos.
• Monitor content performance metrics and use insights to refine content strategies and improve engagement.
• Stay up-to-date with industry trends and competitor content to identify new opportunities.

Requirements

• Proven experience as a Content Marketing Specialist or similar role.
• Excellent writing, editing, and proofreading skills with a strong portfolio of published work.
• Solid understanding of SEO principles and content optimization techniques.
• Experience with content management systems (CMS) and social media management tools.
• Ability to work effectively in a team environment and manage multiple projects simultaneously.

Benefits

• Competitive annual salary.
• Opportunity to work within a dynamic and growing company in Newcastle upon Tyne .
• Generous holiday allowance and company benefits.
• Access to ongoing training and professional development resources.
• A supportive team environment that encourages creativity and collaboration.