Content Strategist

About the Role

Our client is looking for a creative and analytical Content Strategist to join their team in Nottingham . You will be responsible for developing and implementing data-driven content strategies that align with marketing objectives and enhance user experience across digital platforms. This role requires a deep understanding of content planning, creation, distribution, and performance analysis. The hybrid work model offers a balance between in-office collaboration and remote flexibility, fostering a productive and dynamic work environment.

Key Responsibilities

• Develop and manage comprehensive content strategies for websites, blogs, social media, and other digital channels.
• Conduct content audits, user research, and competitive analysis to inform strategy development.
• Create editorial calendars and oversee the production of high-quality, engaging content.
• Define content goals, KPIs, and measurement frameworks to track performance.
• Optimise content for SEO, accessibility, and user engagement.
• Collaborate with marketing, design, and product teams to ensure content consistency and effectiveness.

Requirements

• Proven experience as a Content Strategist , Content Manager, or similar role.
• Strong understanding of content management systems (CMS) and SEO best practices.
• Excellent research, analytical, and problem-solving skills.
• Experience with content planning tools and analytics platforms (e.g., Google Analytics).
• Exceptional writing, editing, and communication skills.
• Ability to work effectively in a hybrid team environment.

Benefits

• Competitive salary and potential for annual performance bonuses.
• Flexible hybrid working arrangement.
• Comprehensive health and wellness benefits.
• Pension scheme and life assurance.
• Opportunities for professional development and attending relevant workshops.