Content Strategist

About the Role

Our client is seeking an innovative and analytical Content Strategist to join their dynamic team in Bristol, South West England . This role is central to developing and overseeing the company's content initiatives across all digital platforms. You will be responsible for creating a clear content roadmap, ensuring all content is engaging, SEO-friendly, and aligned with business goals. This is a fantastic opportunity for a content expert to shape the company's digital voice and drive engagement from a strategic hub in the South West of England.

Key Responsibilities

• Develop and implement a comprehensive content strategy aligned with business objectives.
• Conduct content audits and gap analyses to identify opportunities for improvement.
• Plan, create, and curate engaging content for websites, blogs, social media, and email campaigns.
• Optimize content for search engines (SEO) to increase organic visibility.
• Manage content calendars and ensure timely publication across all channels.
• Analyze content performance metrics and make data-driven recommendations for optimization.

Requirements

• Proven experience as a Content Strategist, Content Manager, or similar role.
• Strong understanding of SEO best practices and content marketing principles.
• Excellent writing, editing, and communication skills.
• Proficiency with content management systems (CMS) and analytics tools.
• Ability to think strategically and translate business goals into content initiatives.
• Experience in creating diverse content formats (e.g., articles, videos, infographics).

Benefits

• Competitive salary with regular performance reviews.
• Hybrid working model allowing for a flexible work-life balance in Bristol .
• Excellent health and wellbeing benefits.
• Professional development opportunities and training budgets.
• A collaborative and forward-thinking company culture.