CRM Insights Manager

Our client is a forward-thinking advisory organisation operating within the professional and financial services sector. Due to continued growth and an increasing focus on data-driven marketing, they are expanding their marketing capability and investing in stronger CRM and insights leadership. This opportunity sits within a high-performing marketing, communications, and bid function that works closely with commercial and client teams to support strategic growth. The successful CRM Marketing & Insights Manager will play a key role in improving how marketing data informs client engagement, helping the business make smarter decisions, strengthen relationships, and unlock new opportunities across both prospects and existing clients.

The CRM Insights Manager will take ownership of marketing and sales data infrastructure, ensuring CRM systems, segmentation strategies, and analytics deliver meaningful insight that supports business growth and stronger client engagement.

Role Highlights

• Own CRM data, segmentation strategy, and marketing analytics
• Develop lifecycle marketing and CRM automation programmes
• Generate insights that enhance client engagement and satisfaction
• Improve sales funnel performance through marketing data integration
• Partner with marketing, sales, and leadership to drive data strategy

You Will Need

• Proven experience managing CRM data within marketing or sales environments
• Strong expertise in segmentation, marketing analytics, and CRM platforms
• Ability to translate complex data into clear commercial insights
• Experience in improving marketing performance and sales funnel conversion
• Excellent stakeholder management and communication skills

Why You’ll Love It

• Competitive salary package and performance-related bonus
• Hybrid working with flexibility built around your schedule
• Exposure to strategic marketing initiatives and senior stakeholders
• Clear opportunities for professional development and progression
• Collaborative culture where insight and innovation are valued
• Work on impactful projects that shape client engagement strategies
• Access to ongoing learning and career development opportunities
• Inclusive workplace culture that values diverse perspectives

Our client values diverse thinking and believes the best ideas come from different perspectives. We are committed to promoting equality of opportunity for all employees and job applicants. In line with the Equality Act 2010, we strive to create and maintain a working environment in which everyone is able to make the best use of their skills, free from discrimination or harassment, and in which all decisions are based on merit.

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