Digital Content Strategist

About the Role

Our client is seeking a forward-thinking Digital Content Strategist to guide their online content initiatives. This fully remote role allows you to shape compelling digital narratives and optimize content performance from anywhere. You will be responsible for developing data-driven content strategies that align with business goals, enhance user experience, and drive engagement across all digital platforms. This is an exciting opportunity for a strategic thinker who is passionate about the power of content and thrives in a remote-first environment, contributing to a culture of continuous improvement and innovation.

Key Responsibilities

• Develop and oversee the execution of a holistic digital content strategy.
• Conduct audience research and content gap analysis to inform strategy.
• Define content goals, key performance indicators (KPIs), and measurement frameworks.
• Optimize content for search engines (SEO) and user engagement across platforms.
• Collaborate with content creators, designers, and developers to ensure strategy implementation.
• Stay current with digital marketing trends, content management best practices, and emerging technologies.

Requirements

• 4+ years of experience in digital content strategy, content marketing, or digital marketing management.
• Proven ability to develop and implement successful content strategies that drive business results.
• Strong understanding of SEO, user experience (UX), and digital analytics tools.
• Excellent analytical, strategic thinking, and communication skills.
• Experience with content management systems (CMS) and digital marketing platforms.
• A Bachelor's degree in Marketing, Communications, Digital Media, or a related field.

Benefits

• Competitive salary and potential for bonuses.
• Fully remote position offering excellent work-life balance.
• Comprehensive benefits package including health and wellness programs.
• Generous holiday entitlement and professional development support.
• A dynamic and collaborative team environment focused on digital excellence.