Digital Fundraising Specialist

About the Role

Our client, a forward-thinking charitable organization , is seeking a skilled Digital Fundraising Specialist to drive online revenue and engagement. This fully remote position allows you to leverage your expertise in digital channels to connect with a wide audience and generate crucial funding for the charity's important work. You will be responsible for developing and implementing innovative digital fundraising campaigns, optimizing online presence, and maximizing conversions. This is a fantastic opportunity for a digital marketing professional passionate about the charity sector to make a significant impact.

Key Responsibilities

• Develop and execute data-driven digital fundraising campaigns across various platforms (social media, email, PPC).
• Manage and optimize the charity's website and donation pages for maximum conversion rates.
• Create compelling digital content, including graphics, videos, and persuasive copy, to engage potential donors.
• Analyze campaign performance, track key metrics, and provide regular reports with insights and recommendations.
• Manage the digital advertising budget effectively to achieve fundraising goals.
• Stay abreast of the latest trends and technologies in digital fundraising and marketing.

Requirements

• Proven experience in digital fundraising or digital marketing within the non-profit sector.
• Strong understanding of SEO, SEM, social media marketing, email marketing, and content creation.
• Proficiency in using digital analytics tools (e.g., Google Analytics) and CRM systems.
• Excellent copywriting and content creation skills, with a focus on storytelling.
• Ability to manage multiple projects simultaneously in a remote working environment.
• A passion for the charity's mission and a commitment to ethical fundraising practices.

Benefits

• Competitive salary and performance-related bonuses.
• The ultimate flexibility of a fully remote role, allowing work from anywhere in the UK.
• The chance to significantly contribute to the success of a well-respected charitable organization .
• Opportunities for continuous learning and professional development in digital fundraising.
• A collaborative and supportive virtual team environment.