Digital Marketing Executive - E-commerce

About the Role

Our client is seeking an enthusiastic Digital Marketing Executive to enhance their e-commerce operations in Coventry . This role is key to driving online visibility and customer engagement through innovative digital marketing campaigns. You will be involved in managing various digital channels, creating compelling content, and analyzing campaign performance to support business growth. This is a fantastic chance to develop your career in digital marketing within a fast-paced e-commerce environment, working closely with a dedicated team to achieve ambitious sales targets and expand market reach.

Key Responsibilities

• Assist in the development and execution of digital marketing strategies across multiple channels, including social media, email, and paid advertising.
• Create engaging marketing copy, social media posts, and email newsletter content tailored to the e-commerce audience.
• Manage and update product listings and promotional campaigns on the company website and relevant e-commerce platforms.
• Monitor and report on the performance of digital marketing campaigns, identifying trends and suggesting improvements.
• Engage with customers on social media platforms, responding to inquiries and fostering a positive brand community.
• Conduct market research to identify new opportunities for customer acquisition and engagement.

Requirements

• Previous experience in a digital marketing or e-commerce role is essential.
• Familiarity with major social media platforms and their advertising capabilities.
• Basic understanding of SEO principles and how they apply to e-commerce.
• Excellent written and verbal communication skills, with a keen eye for detail.
• Proficiency in using digital marketing tools and analytics platforms.
• A proactive attitude and a willingness to learn and adapt to new technologies and trends.

Benefits

• Competitive starting salary and potential for annual bonuses.
• Full-time position with structured career progression.
• Comprehensive training and development programs.
• Employee discount on all products.
• Friendly and collaborative office environment in Coventry .