Digital Marketing Executive

About the Role

Our client is looking for an enthusiastic and results-oriented Digital Marketing Executive to join their dynamic marketing team in Coventry . This role offers a hybrid working model, blending remote flexibility with essential in-office collaboration. You will be instrumental in executing various digital marketing campaigns, contributing to lead generation and brand visibility efforts. The ideal candidate is eager to learn, adaptable, and possesses a strong foundational understanding of digital marketing principles. You will work closely with the marketing manager to implement strategies and analyze campaign effectiveness.

Key Responsibilities

• Support the execution of digital marketing campaigns across SEO, social media, email, and paid advertising.
• Assist in the creation and scheduling of social media content, engaging with followers and monitoring online conversations.
• Conduct keyword research and contribute to SEO optimization efforts for the company website.
• Help manage and track performance of paid advertising campaigns, reporting on key metrics.
• Assist in the preparation of marketing performance reports and analysis.
• Collaborate with internal teams to ensure marketing initiatives align with overall business goals.

Requirements

• Proven interest and foundational knowledge in digital marketing channels and tactics.
• Experience with social media platforms for business use.
• Basic understanding of SEO principles and keyword research.
• Good analytical skills with the ability to interpret data and contribute to reports.
• Excellent organizational and time management skills, with the ability to manage multiple tasks.
• Strong written and verbal communication skills.

Benefits

• Competitive salary based on experience and performance.
• Hybrid work arrangement offering a balance between remote and office-based work.
• Opportunity for professional growth and development within a supportive team.
• Access to training programs and industry certifications.
• Company pension scheme and other standard benefits.