Digital Marketing Executive

About the Role

Our client in Reading is seeking a proactive and detail-oriented Digital Marketing Executive to support their growing marketing initiatives. This role is crucial for assisting in the execution of digital campaigns, enhancing online presence, and driving engagement across various platforms. You will gain hands-on experience in SEO, social media marketing, email campaigns, and content creation, working closely with the marketing team to achieve strategic goals within Berkshire . This is an excellent entry to mid-level opportunity for an ambitious marketer looking to expand their digital expertise.

Key Responsibilities

• Assist in the development and execution of digital marketing campaigns, including social media and email marketing.
• Monitor and optimize website content for SEO best practices.
• Create engaging content for social media platforms and blog posts.
• Support the management of paid advertising campaigns (PPC, social ads).
• Track and report on key digital marketing metrics using tools like Google Analytics.
• Conduct market research and competitor analysis to identify new opportunities.

Requirements

• 1-3 years of experience in digital marketing or a closely related role.
• Solid understanding of SEO principles, social media marketing, and email marketing concepts.
• Excellent written and verbal communication skills.
• Proficiency in using common digital marketing tools and platforms.
• Strong organizational skills and ability to manage multiple tasks.
• Bachelor's degree in Marketing, Communications, or a relevant field.

Benefits

• Competitive salary and regular performance reviews.
• Opportunities for further training and professional development.
• A collaborative and supportive team environment in Reading .
• Pension contributions and other employee benefits.
• Potential for career advancement within the company.