Digital Marketing Executive

About the Role

Our client is seeking an enthusiastic and detail-oriented Digital Marketing Executive to join their team in Coventry . This role is crucial in executing day-to-day digital marketing activities, supporting the marketing team in achieving its objectives. You will gain hands-on experience across various digital channels, contributing to campaign planning, execution, and reporting. This hybrid position offers a blend of in-office collaboration and remote flexibility, allowing you to work closely with colleagues while maintaining a good work-life balance. You will be an integral part of a supportive team focused on delivering impactful marketing campaigns.

Key Responsibilities

• Assist in the development and implementation of digital marketing campaigns across various channels including social media, email, and paid search.
• Manage and update website content, ensuring it is optimized for search engines and user experience.
• Monitor social media channels, engage with the online community, and respond to inquiries promptly.
• Support the creation of marketing materials, including blog posts, infographics, and email newsletters.
• Track and report on campaign performance metrics, providing insights for future improvements.
• Conduct market research to identify emerging trends and competitor activities.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field, or equivalent practical experience.
• 1-2 years of experience in digital marketing or a related role.
• Familiarity with SEO best practices and content management systems (CMS).
• Basic understanding of social media marketing and paid advertising platforms.
• Strong written and verbal communication skills, with a keen eye for detail.
• Ability to work collaboratively in a team environment and manage multiple tasks efficiently.

Benefits

• Competitive salary and performance incentives.
• Hybrid work model offering a balance between office and remote work.
• Opportunities for professional development and gaining diverse marketing experience.
• Pension scheme and employee assistance program.
• Collaborative and friendly working environment in Coventry .