Digital Marketing Executive

About the Role

Our client is seeking an enthusiastic and proactive Digital Marketing Executive to join their vibrant team in Birmingham . In this role, you will support the Marketing Manager in executing a wide range of digital marketing activities designed to increase brand visibility and engagement. You will gain hands-on experience across various digital channels, contributing directly to the success of our marketing campaigns. This is an ideal opportunity for a motivated individual looking to build a career in digital marketing, working within a supportive environment that encourages learning and professional growth in the heart of the West Midlands.

Key Responsibilities

• Assist in the planning and execution of digital marketing campaigns across social media, email, and content platforms.
• Monitor and report on the performance of digital marketing campaigns using analytics tools.
• Create and schedule engaging content for social media channels and company blog.
• Support SEO efforts by conducting keyword research and assisting with on-page optimization.
• Help manage email marketing campaigns, including list segmentation and performance tracking.
• Conduct market research to identify new trends and opportunities in the digital marketing landscape.

Requirements

• Previous experience in a marketing role, with exposure to digital channels is advantageous.
• Familiarity with social media platforms and content creation tools.
• Basic understanding of SEO principles and web analytics.
• Strong organizational skills and attention to detail.
• Excellent written and verbal communication abilities.
• A relevant degree or qualification in Marketing or a related field, or equivalent practical experience.

Benefits

• Competitive starting salary.
• Opportunity to work in a busy city center office environment.
• Structured training and mentorship programs.
• Generous holiday entitlement.
• Pension scheme and other standard benefits.