Digital Marketing Manager

About the Role

Our client is seeking a results-oriented Digital Marketing Manager to join their team in Leeds . This role is crucial for developing and executing comprehensive digital marketing strategies that drive brand awareness, lead generation, and customer acquisition. You will oversee various digital channels, including SEO, SEM, social media, email marketing, and content marketing, ensuring a cohesive and effective online presence. Working in a dynamic and collaborative environment, you will leverage data analytics to inform decisions and optimize campaign performance, contributing to the company's growth objectives.

Key Responsibilities

• Develop, implement, and manage digital marketing strategies across multiple channels to achieve business goals.
• Oversee and optimize SEO, SEM (PPC), social media marketing, email marketing, and content marketing campaigns.
• Manage the digital marketing budget effectively, allocating resources to maximize ROI.
• Analyze campaign performance using tools like Google Analytics and provide regular reports with actionable insights.
• Collaborate with content, design, and sales teams to ensure brand consistency and effective messaging.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices.

Requirements

• Proven experience as a Digital Marketing Manager or in a similar senior digital marketing role.
• Demonstrated success in developing and executing integrated digital marketing campaigns.
• Strong understanding of SEO, SEM, social media, email marketing, and content marketing principles.
• Proficiency with digital marketing tools such as Google Analytics, Google Ads, and marketing automation platforms.
• Excellent analytical skills and the ability to interpret data to drive strategic decisions.
• Strong project management and communication skills.

Benefits

• Competitive salary and performance-based incentives.
• A hybrid work model offering flexibility between office and remote work.
• Comprehensive health and wellness benefits.
• Opportunities for continuous learning and professional development.
• A dynamic and supportive team environment in Leeds .