Digital Marketing Manager

About the Role

Our client is looking for an experienced and strategic Digital Marketing Manager to lead their marketing efforts from their Cambridge office. This role is responsible for developing and implementing comprehensive digital marketing strategies to drive brand awareness, customer acquisition, and revenue growth. You will oversee all digital channels, including SEO, SEM, social media, email marketing, and content marketing, ensuring a cohesive and impactful online presence. This is a fantastic opportunity for a proven leader to shape the digital future of an innovative company in a world-renowned hub for technology and research.

Key Responsibilities

• Develop and execute data-driven digital marketing strategies aligned with business objectives.
• Manage and optimise campaigns across paid search (SEM), paid social, display advertising, and other digital channels.
• Oversee SEO initiatives to improve organic search rankings and website traffic.
• Lead content marketing and social media strategies to enhance brand engagement and reach.
• Analyse campaign performance, generate reports, and provide actionable insights for continuous improvement.
• Collaborate with cross-functional teams to ensure seamless integration of digital marketing efforts.

Requirements

• Proven track record in digital marketing management, with extensive experience in strategy development and execution.
• Strong expertise in SEO, SEM, social media marketing , content strategy, and email marketing.
• Proficiency with digital marketing tools and analytics platforms (e.g., Google Analytics, SEMrush).
• Excellent analytical, communication, and project management skills.
• Experience managing marketing budgets and optimising spend for maximum ROI.

Benefits

• Competitive salary and attractive bonus structure.
• Comprehensive benefits package including private medical insurance.
• Opportunities for professional development and attending industry conferences in Cambridge .
• A collaborative, innovative, and intellectually stimulating work environment.
• Generous holiday allowance and pension scheme.