Digital Marketing Manager

About the Role

Our client is seeking a strategic and results-oriented Digital Marketing Manager to lead their digital marketing efforts in Nottingham . This leadership role will be responsible for developing, implementing, and managing innovative digital marketing campaigns across multiple channels to drive brand awareness, customer acquisition, and revenue growth. You will oversee a team and collaborate closely with various departments to ensure cohesive marketing strategies that align with business objectives, benefiting from a flexible working arrangement.

Key Responsibilities

• Develop and execute a comprehensive digital marketing strategy, encompassing SEO, SEM, social media, email marketing, content marketing, and affiliate marketing.
• Manage and optimize paid media campaigns across various platforms to maximize ROI and achieve lead generation targets.
• Oversee the creation and distribution of compelling content, ensuring alignment with brand voice and marketing objectives.
• Lead and mentor a team of digital marketing professionals, fostering a collaborative and high-performance culture.
• Analyze campaign performance using advanced analytics tools, providing actionable insights and strategic recommendations.
• Manage the digital marketing budget effectively, ensuring optimal allocation of resources.
• Stay current with digital marketing trends, technologies, and best practices, adapting strategies accordingly.

Requirements

• Proven experience in a Digital Marketing Manager role, with a strong track record of success in developing and executing digital strategies.
• Expertise across various digital marketing channels, including SEO, SEM, social media, email, and content marketing.
• Proficiency with marketing analytics and reporting tools (e.g., Google Analytics, Adobe Analytics).
• Experience with marketing automation platforms and CRM systems.
• Strong leadership, project management, and communication skills.
• Ability to analyze complex data and translate insights into effective marketing actions.

Benefits

• Competitive salary and bonus structure.
• Hybrid work environment offering flexibility between office and remote work.
• Comprehensive health, dental, and vision insurance.
• Generous paid time off and holiday schedule.
• Opportunities for professional growth, training, and leadership development in Nottingham .