Digital Marketing Specialist

About the Role

Our client is searching for a dynamic Digital Marketing Specialist to drive their online presence and engagement strategies from their offices in Belfast . In this role, you will be responsible for planning, executing, and optimizing digital marketing campaigns across various channels. You will play a key part in enhancing brand awareness, generating leads, and fostering customer loyalty through innovative digital initiatives. This is an excellent opportunity for a results-oriented marketer to contribute to a growing organization and shape its digital future in the vibrant arts and entertainment landscape.

Key Responsibilities

• Develop and implement comprehensive digital marketing strategies, including SEO, SEM, email marketing, and social media campaigns.
• Manage and optimize paid advertising campaigns across platforms like Google Ads and social media.
• Create engaging content for website, social media, and email newsletters.
• Analyze campaign performance data and provide actionable insights for improvement.
• Monitor industry trends and competitor activities to identify new opportunities.
• Collaborate with the sales and creative teams to ensure marketing messages are aligned.

Requirements

• Proven experience in digital marketing , with a track record of successful campaign management.
• Strong understanding of SEO, SEM, content marketing, and social media strategies.
• Proficiency with analytics tools (e.g., Google Analytics) and marketing automation platforms.
• Excellent written and verbal communication skills.
• Bachelor's degree in Marketing, Communications, or a related field.
• Ability to work collaboratively in a team-oriented environment based in Belfast .

Benefits

• Competitive salary package with performance incentives.
• Comprehensive health and wellness benefits.
• Opportunities for professional growth and certifications.
• Generous holiday entitlement.
• A supportive and innovative work culture.