Digital PR Specialist

About the Role

Our client is seeking a creative and results-driven Digital PR Specialist to join their innovative team, operating remotely with a connection to Cardiff . This role focuses on leveraging digital channels to build brand awareness, drive website traffic, and generate high-quality backlinks through strategic online PR efforts. You will be responsible for developing and executing online outreach campaigns, managing relationships with digital publications and influencers, and measuring the impact of your work on SEO and brand authority. This is an excellent opportunity for a forward-thinking digital marketer to shape online reputation and contribute significantly to our client's digital growth strategy from anywhere in the UK.

Key Responsibilities

• Design and implement effective digital PR strategies to achieve SEO and brand visibility goals.
• Identify and engage with relevant bloggers, journalists, and online publications for outreach campaigns.
• Create engaging digital content, including infographics, guest posts, and shareable assets.
• Monitor online conversations and manage brand reputation across social media and forums.
• Analyze campaign performance using analytics tools and provide actionable insights for improvement.
• Stay up-to-date with the latest digital marketing trends and SEO best practices.

Requirements

• 3-5 years of experience in digital PR, SEO, or content marketing.
• Demonstrable success in securing online media placements and building backlinks.
• Proficiency with SEO tools such as SEMrush, Ahrefs, or Moz.
• Excellent written communication and content creation skills.
• Strong understanding of social media marketing and influencer outreach.
• Bachelor's degree in Marketing, Digital Media, or a related field is advantageous.

Benefits

• Competitive salary with performance incentives.
• Fully remote working arrangement, offering significant flexibility.
• Comprehensive health insurance and mental wellness support.
• Generous budget for professional development and online courses.
• Opportunity to work with a forward-thinking digital agency with a global client base.