Director of Digital Marketing - Sports E-commerce

About the Role

Our client is searching for an innovative and results-oriented Director of Digital Marketing to spearhead their e-commerce growth strategy. This is a fully remote position, allowing you to drive our client's digital presence from anywhere in the UK. You will be responsible for creating and executing cutting-edge digital marketing campaigns across various channels, aiming to significantly increase online sales, brand awareness, and customer engagement for their range of sports products. This role requires a strategic thinker with a deep understanding of the digital landscape and a passion for the sports industry .

Key Responsibilities

• Develop and implement a comprehensive digital marketing strategy for the e-commerce platform.
• Oversee all digital marketing channels, including SEO, SEM, social media, email marketing, and affiliate marketing.
• Manage the digital marketing budget, optimizing spend for maximum ROI and customer acquisition.
• Analyze website traffic, conversion rates, and campaign performance, providing actionable insights.
• Lead and mentor a remote team of digital marketing specialists.
• Stay ahead of digital marketing trends and emerging technologies to ensure a competitive edge.

Requirements

• Minimum of 7 years of experience in digital marketing, with a significant focus on e-commerce and online sales growth .
• Proven track record of successfully managing and scaling digital marketing campaigns across multiple platforms.
• Expertise in SEO, SEM, content marketing, social media marketing, and email automation.
• Strong analytical skills and proficiency with web analytics tools (e.g., Google Analytics).
• Excellent leadership and communication skills, with experience managing remote teams effectively.

Benefits

• Highly competitive salary with executive bonuses tied to performance metrics.
• Fully remote working arrangement, offering exceptional work-life balance.
• Comprehensive health, dental, and vision insurance coverage.
• Generous allowance for professional development and online courses.
• Opportunity to shape the digital future of a leading sports e-commerce brand.