E-commerce Campaign Manager

About the Role

Our client is seeking a strategic and detail-oriented E-commerce Campaign Manager to oversee the planning, execution, and optimization of marketing campaigns aimed at driving online sales. This role, based in the Nottingham area but offering remote flexibility, requires a deep understanding of digital marketing channels, customer segmentation, and performance analysis. You will be responsible for developing integrated campaigns that engage customers, increase conversion rates, and achieve specific sales targets. Join a dynamic marketing team where your expertise will directly impact revenue growth.

Key Responsibilities

• Develop and manage end-to-end e-commerce marketing campaigns across multiple channels, including email, social media, paid advertising, and affiliate marketing.
• Plan and execute promotional activities, discounts, and special offers to drive sales and customer engagement.
• Collaborate with creative and content teams to ensure campaign assets are aligned with brand messaging and objectives.
• Analyze campaign performance data, track KPIs, and provide regular reports with actionable insights and optimization recommendations.
• Manage the campaign budget effectively, ensuring optimal ROI and adherence to financial goals.

Requirements

• Proven experience in managing e-commerce marketing campaigns, with a strong understanding of various digital channels.
• Proficiency with marketing automation platforms and CRM systems.
• Experience with data analysis and performance tracking tools (e.g., Google Analytics).
• Excellent project management and organizational skills, with the ability to manage multiple campaigns simultaneously.
• Strong understanding of customer segmentation and personalization strategies for e-commerce.

Benefits

• Competitive salary with performance incentives.
• Flexible working arrangements, including remote options.
• Opportunity to manage impactful campaigns for a recognized e-commerce brand.
• Comprehensive benefits package including health and pension.
• Access to professional development and training programs.