E-commerce Content & Social Media Manager

About the Role

Our client is searching for an experienced E-commerce Content & Social Media Manager to oversee their digital narrative from their Stoke-on-Trent base. This pivotal role involves developing and executing a cohesive content and social media strategy that drives brand awareness, customer engagement, and ultimately, online sales. You will lead content creation efforts, manage social media channels, and analyze performance to ensure maximum impact within the digital sphere, embracing a hybrid work model.

Key Responsibilities

• Develop and implement a comprehensive content marketing and social media strategy for the e-commerce platform.
• Oversee the creation of high-quality, engaging content including blog posts, product descriptions, social media updates, and visual assets.
• Manage the editorial calendar and ensure all content is published consistently and adheres to brand guidelines.
• Lead social media community management, fostering interaction and building brand loyalty.
• Analyze content and social media performance metrics, providing insights and recommendations for optimization.
• Collaborate with marketing, sales, and design teams to ensure content aligns with business objectives.

Requirements

• Proven experience in content management and social media strategy, with a strong focus on e-commerce .
• Excellent writing, editing, and storytelling skills.
• Demonstrated ability to manage social media platforms and understand audience engagement.
• Experience with content management systems (CMS) and social media analytics tools.
• Strong understanding of SEO principles and digital marketing best practices.
• Creative thinking and problem-solving abilities, comfortable working in a hybrid setup from our Stoke-on-Trent location.

Benefits

• Attractive salary commensurate with experience.
• Flexible hybrid working arrangement.
• Generous holiday entitlement and company pension scheme.
• Opportunities for professional development and skill enhancement.
• Employee discounts on our extensive product catalog.