E-commerce Marketing Executive

About the Role

Our client is seeking a motivated E-commerce Marketing Executive to drive online sales and enhance the customer journey through strategic digital initiatives. This role is crucial for optimizing our online store performance, managing digital advertising efforts, and ensuring a seamless shopping experience for our customers in Newcastle upon Tyne . You will work closely with the e-commerce team to implement campaigns that increase conversion rates and customer retention. This is an exciting opportunity for an individual passionate about digital commerce and looking to make a significant impact within a growing retail operation.

Key Responsibilities

• Execute and manage digital marketing campaigns across various channels, including paid social, PPC, email marketing, and affiliate programs.
• Monitor and optimize website performance, focusing on conversion rate optimization (CRO) techniques and user experience improvements.
• Conduct market research to identify new e-commerce opportunities, competitor activities, and industry trends.
• Analyze campaign data and website analytics to report on ROI, customer acquisition cost, and lifetime value.
• Manage product listings, descriptions, and imagery on the e-commerce platform to ensure accuracy and appeal.
• Collaborate with the creative team to develop marketing assets and promotional materials.

Requirements

• 1-2 years of experience in e-commerce marketing or a related digital marketing role.
• Strong understanding of major e-commerce platforms (e.g., Shopify, Magento) and digital advertising platforms (e.g., Google Ads, Facebook Ads Manager).
• Proficiency in web analytics tools such as Google Analytics.
• Excellent analytical skills with the ability to interpret data and translate it into actionable insights.
• Experience with email marketing platforms and CRM systems is a plus.
• A proactive approach with strong project management and organizational abilities.

Benefits

• Competitive annual salary and potential for performance bonuses.
• Dedicated office-based role in a central Newcastle location.
• Comprehensive health insurance coverage.
• Employee discount on company products.
• Ongoing training and development opportunities in digital marketing techniques.