E-commerce Social Media & Content Lead

About the Role

Our client is seeking a creative and strategic E-commerce Social Media & Content Lead to spearhead their online content initiatives, offering a fully remote position. This role is central to crafting and disseminating engaging narratives that drive brand awareness, community growth, and direct e-commerce sales. You will be responsible for developing a cohesive content strategy, overseeing its execution across social media platforms, and ensuring that all content aligns with the brand's voice and marketing objectives. This is an excellent opportunity for a seasoned content professional who excels in a remote setting and possesses a deep understanding of how compelling content translates into online retail success.

Key Responsibilities

• Develop and implement a comprehensive content strategy for social media channels that supports e-commerce goals.
• Create, curate, and manage high-quality, engaging content including written posts, images, videos, and stories.
• Lead the social media content calendar, ensuring timely and consistent posting across all relevant platforms.
• Monitor social media trends and audience conversations, identifying opportunities for content creation and community engagement.
• Analyze content performance metrics, using insights to refine content strategy and improve engagement and conversion rates.
• Collaborate with designers, photographers, and other content creators to produce visually appealing and on-brand assets.

Requirements

• Proven experience as a Content Lead, Social Media Manager, or similar role, with a strong e-commerce focus.
• Demonstrated ability to develop and execute successful content strategies that drive engagement and sales.
• Excellent copywriting, editing, and storytelling skills.
• Proficiency with content management systems and social media scheduling/analytics tools.
• Strong understanding of visual content creation and an eye for design.
• Ability to manage projects effectively and work independently in a remote environment.

Benefits

• Competitive salary and performance-based incentives.
• Fully remote working arrangement for maximum flexibility.
• Opportunities for continuous professional development and creative workshops.
• Generous employee discount on our client's products.
• A supportive and innovative remote team culture focused on impactful content creation.