E-commerce Social Media Manager

About the Role

Our client is seeking an innovative E-commerce Social Media Manager to spearhead their online presence and drive engagement across various social platforms. This role is pivotal in translating brand strategy into compelling social content that resonates with our target audience and fuels online sales growth. You will be joining a dynamic marketing team based in London , UK, where you’ll have the opportunity to shape our digital narrative and directly impact customer acquisition and retention. We are looking for a creative thinker with a proven track record in managing e-commerce social media campaigns and a deep understanding of current digital trends to keep our brand at the forefront of the online marketplace.

Key Responsibilities

• Develop and execute a comprehensive social media strategy aligned with e-commerce objectives and brand guidelines.
• Create engaging, high-quality content (visuals, copy, video) for platforms such as Instagram, Facebook, TikTok, and Pinterest, optimizing for conversion.
• Manage social media advertising campaigns, including budget allocation, targeting, A/B testing, and performance analysis to maximize ROI.
• Monitor social media channels for trends, customer feedback, and competitor activity, responding to inquiries and comments promptly and professionally.
• Collaborate with the e-commerce, content, and design teams to ensure brand consistency and campaign synergy.
• Analyze social media performance metrics, providing regular reports with actionable insights to inform future strategies and campaigns.

Requirements

• Proven experience as a Social Media Manager with a focus on e-commerce or direct-to-consumer brands.
• Demonstrable success in developing and implementing social media strategies that drive traffic, engagement, and sales.
• Proficiency with social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
• Strong understanding of paid social advertising principles and platforms.
• Excellent written and verbal communication skills, with a keen eye for detail and creativity.
• Experience with graphic design or video editing tools is a plus.

Benefits

• Competitive salary with potential performance-based bonuses.
• Hybrid work model offering flexibility between office and remote work.
• Opportunities for professional development and training in digital marketing.
• Generous employee discount on our client's products.
• A vibrant and collaborative work environment in the heart of London .