E-commerce Social Media Strategist

About the Role

Our client is looking for a highly strategic and experienced E-commerce Social Media Strategist to join their team based in Milton Keynes . In this critical role, you will be responsible for developing and driving the overall social media strategy that directly supports and amplifies our e-commerce business objectives. You will analyze market trends, identify growth opportunities, and craft innovative campaigns to increase brand awareness, customer acquisition, and sales conversion rates. This position requires a forward-thinking individual who can translate complex data into actionable strategies and lead the execution of impactful initiatives within a dedicated marketing department.

Key Responsibilities

• Develop and execute a long-term social media strategy focused on driving e-commerce sales and customer loyalty.
• Conduct in-depth market research, competitor analysis, and audience segmentation to inform strategy.
• Oversee the creation and implementation of integrated social media campaigns across all relevant platforms.
• Manage significant paid social advertising budgets, focusing on achieving measurable ROI and CPA targets.
• Collaborate with e-commerce, product, and content teams to ensure cohesive brand messaging and promotions.
• Monitor, analyze, and report on key performance indicators (KPIs), providing strategic recommendations for optimization.

Requirements

• Significant experience (5+ years) in social media strategy, with a proven track record in e-commerce.
• Deep understanding of social media advertising platforms, analytics, and best practices.
• Strong analytical skills with the ability to interpret data and translate insights into strategic actions.
• Exceptional strategic thinking, project management, and communication abilities.
• Experience managing substantial social media budgets and optimizing for performance.

Benefits

• Competitive salary package with significant bonus potential.
• Comprehensive health, dental, and vision insurance.
• Generous holiday allowance and company benefits.
• Opportunities for leadership development and professional growth.
• Prime office location in Milton Keynes with modern amenities.