Franchise Marketing Associate

Are you an organised and proactive marketing graduate with a passion for entertainment brands, franchise marketing and consumer products?

Join a leading global consumer products team and help support the marketing and franchise management of some of the world's most iconic entertainment properties across Europe, the Middle East and Africa. This is an excellent opportunity to gain hands‑on experience in brand marketing, licensing, consumer products and international stakeholder management within a world‑class entertainment organisation.

About the role

As part of the EMEA Franchise Management & Marketing team, you will support the planning, coordination and execution of franchise marketing activities across a portfolio of globally recognised brands. Working closely with regional teams, licensees and internal stakeholders, you'll help ensure marketing materials, assets and campaigns are delivered efficiently and effectively throughout the EMEA region.

This role provides broad exposure to franchise strategy, licensing, retail marketing, events, consumer products and cross‑functional collaboration.

What you'll do

Franchise & Marketing Support

• Maintain and update franchise presentations, marketing toolkits and promotional materials.
• Coordinate the distribution of marketing assets and franchise information across EMEA markets.
• Support strategic marketing initiatives for key franchises and brand campaigns.
• Track and document marketing activity across the region.
• Contribute to weekly and quarterly marketing communications.

Asset & Approval Management

• Manage marketing submission workflows through internal approval systems.
• Coordinate approvals with internal stakeholders, legal teams and external partners.
• Ensure marketing materials comply with brand guidelines and usage rights.
• Assign submissions to relevant teams and track progress through completion.
• Support the distribution and management of approved assets.

Events & Stakeholder Coordination

• Assist with the planning and execution of licensing summits, retailer meetings and trade events.
• Build relationships with licensees and marketing contacts across the region.
• Support communication between regional and global teams.
• Coordinate agendas, meeting notes and follow‑up actions when required.

Research & Market Insights

• Monitor retail activity, consumer products trends and competitor activity.
• Conduct store checks and market reviews across key retail channels.
• Gather insights from research, entertainment, gaming and consumer product teams.
• Create summaries and reports highlighting important market developments and opportunities.
• Track franchise marketing initiatives and curate best‑practice examples.

Internal Communications & Systems

• Manage updates to internal SharePoint platforms.
• Ensure marketing materials are organised, accessible and up to date.
• Communicate new resources and asset availability to relevant stakeholders.
• Support knowledge sharing across the wider EMEA organisation.

What we're looking for

Skills

• Strong written and verbal communication skills.
• Excellent organisation and time management abilities.
• Strong attention to detail.
• Ability to manage multiple projects simultaneously.
• Confidence working independently as well as collaboratively.
• Strong Microsoft Office skills, particularly PowerPoint and Outlook.
• Ability to summarise information and present insights clearly.
• Strong interpersonal skills and stakeholder management potential.

Experience & Background

• Recent graduate or early-career professional.
• Demonstrated interest in marketing, branding, licensing or consumer products.
• Interest in entertainment, media or franchise-driven businesses.
• Experience managing projects, events or marketing activities is beneficial.

Working style / behaviours

• Proactive and eager to learn.
• Highly organised and detail‑focused.
• Positive and collaborative team player.
• Confident communicator with a professional approach.
• Self‑motivated and capable of working with limited supervision.
• Curious about marketing, brands and consumer trends.

Why join?

• Gain exposure to franchise marketing across globally recognised brands.
• Work with international teams across EMEA and global stakeholders.
• Learn about licensing, consumer products and entertainment marketing.
• Develop skills in marketing operations, approvals management and brand strategy.
• Build valuable experience within a leading entertainment organisation.
• Opportunity to contribute directly to high‑profile marketing initiatives and events.

Location: London, UK
Employment Type: Contract
Day rate: Up to £160 GBP per day

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