Global Agency Director, Global Agency
- london, england, United Kingdom
- £120 - £180 Per Day
Job Description
Responsibilities
About the Team
The Global Agency & Accounts Team (GA&A) is a strategic and consultative partner to the largest advertisers and agencies in the world, helping them to develop TikTok solutions that build businesses and brands across our integrated suite of products.
Our Global Agency Team within GA&A works with leading global agency partners to deliver innovative technology solutions and serve to advocate and educate the market to help accelerate its overall growth of TikTok Global Business Solutions.
As our Global Agency Director, you will build C-Level relationships and develop innovative and commercially viable partnerships with key global agencies. You will also build and manage multi-layered and bring a thorough understanding of the overall global business, building strong relationships with our highest priority accounts, and expanding our overall industry impact and ecosystem. This role will work with cross-functional teams to shape global and regional strategies, lead overall agency product enablement and contribute to building a world class team and culture.
Responsibilities
- Structure and negotiate multi-region agency partnerships that drive mutual growth
- Build and foster long term executive relationships with global / regional client decision makers, as well as their agency counterparts, managing the end-to-end customer relationship for their revenue, tech and data needs
- Design overall digital marketing and product development strategies with global agencies/advertisers and lead adoption of core and emerging platform tools (including AI-powered and automation solutions).
- Drive thought leadership/strategic thinking by partnering with key internal stakeholders e.g legal, sales, marketing and operations to ensure global consistency across global markets
- Collaborate with regional and domestic agency teams on key areas such as enterprise technology selling, relationship-building, account strategy and planning, opportunity identification and selling.
- Act as the voice of the agency: synthesize partner feedback into internal product roadmaps and commercial terms.
Qualifications
Minimum Qualification(s):
- Minimum 3+ years of experience in digital marketing, either in agency or adtech platforms.
- Experience in agency development.
- Ability to use data and AI tools to work efficiently and produce high-quality compelling solutions.
- Experience in C-level technical stakeholder relationship management, translating their business needs into innovative technology solutions.
- Experience working with cross-functional teams and building relationships across internal teams.
- Having key networks and connections within the macro global media agency landscape.
Preferred Qualification(s):
- Global & regional experience in managing agency partnerships.
- Able to lead and communicate across multiple global markets.
- Strong judgment and people skills for navigating complex situations with many stakeholders across seniorities, and influencing without direct authority.
- Demonstrated strategic and analytical sales and account management approach.
- Demonstrated ability to work with and in highly matrixed organizations.
- Understanding of industry trends and demonstrated ability to translate insights into solutions that drive share shifts from other platforms.