Head of Digital Marketing (Remote)

About the Role

Our client is seeking a strategic and innovative Head of Digital Marketing to lead their digital strategy on a fully remote basis. This senior role is responsible for defining and executing a comprehensive digital marketing plan that drives significant online growth, customer acquisition, and brand engagement. You will lead a dispersed team, manage a substantial budget, and work closely with executive leadership to ensure digital efforts are aligned with overarching business objectives. This is a premier opportunity for a seasoned digital marketing leader to shape the digital future of a growing company from anywhere.

Key Responsibilities

• Develop and implement a visionary digital marketing strategy encompassing SEO, SEM, social media, email, content, and affiliate marketing.
• Lead, mentor, and manage a high-performing remote digital marketing team , fostering a culture of innovation and accountability.
• Oversee the allocation and management of the digital marketing budget, ensuring optimal ROI and performance.
• Drive continuous improvement in website traffic, lead generation, conversion rates, and customer engagement metrics.
• Collaborate with product, sales, and creative teams to ensure seamless integration of digital initiatives.
• Stay at the forefront of digital marketing trends, technologies, and best practices, recommending innovative approaches.

Requirements

• Minimum of 7 years of experience in digital marketing, with at least 3 years in a leadership or management role.
• Proven track record of developing and executing successful digital marketing strategies that have achieved significant business growth.
• Extensive experience across all major digital channels, including SEO, SEM, PPC, social media, and email marketing .
• Strong analytical skills with expertise in Google Analytics, Google Ads, and various marketing automation platforms.
• Demonstrated ability to lead and manage remote teams effectively.
• Bachelor's or Master's degree in Marketing, Business, or a related field.

Benefits

• Executive-level salary and performance-based bonuses.
• Fully remote working arrangement offering unparalleled flexibility.
• Opportunity to lead and shape the digital marketing function for a growing organization.
• Comprehensive private health, dental, and vision insurance.
• Generous stock options and professional development budget.