Head of Growth
- charing cross, london, SW1A, United Kingdom
- Permanent·On-site
- Full time
Job Description
Experience, qualification, and soft skills, have you got everything required to succeed in this opportunity Find out below.
Zenopa is supporting a fast-growing brand in the UK men's health and hair loss space, currently expanding into the UK market. We're looking for a dynamic and strategic Head of Growth to architect our customer acquisition and retention engine from the ground up. This is a brand new, high-impact leadership role with a clear mandate to scale the business and shape marketing strategy with real autonomy. The ideal candidate is analytical, energetic, and passionate about building growth systems within regulated, subscription-based health businesses.
Duties
- Develop and execute comprehensive growth strategies to scale customer acquisition and retention across the UK market.
- Lead and grow a cross-functional team, with scope to build out the department further based on business needs.
- Oversee and optimise all paid and organic marketing channels, including Meta Ads, Google Ads, TikTok, SEO, and CRO.
- Manage landing page testing, affiliate and influencer marketing, and email/CRM strategy to drive engagement and retention.
- Analyse performance metrics and cohort data to measure campaign effectiveness and identify opportunities for improvement.
- Own subscription economics driving LTV, reducing churn, and improving retention across the customer base.
- Take full ownership of the growth P&L, balancing acquisition spend against revenue and retention goals.
- Collaborate closely with senior leadership to align growth strategy with company direction and expansion plans.
- Monitor industry trends, regulatory requirements, and competitor activity within the men's health and hair loss space to inform strategic decisions. xwwtmva
- Hire, lead, motivate, and develop a high-performing growth team, fostering a culture of accountability and continuous improvement.
Skills
- 5-6 years of experience in marketing/growth, ideally within men's hair loss, men's he
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