Head Of Sales

Head of Sales – New Build Housing Developer (North East)

Location: Ashington, North East Salary: £70,000 basic + performance bonus Role Type: Full-time, senior leadership

Role Overview

The Head of Sales will lead the full sales function for a growing new‑build developer, overseeing strategy, team performance, customer experience, and revenue delivery across multiple developments. This role requires a hands-on, commercially sharp leader with deep experience in residential property and a track record of driving high-volume sales through effective team management.

Key Responsibilities

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Sales Strategy Leadership — Develop and execute sales strategies for new sites, off‑plan launches, and ongoing phases to meet and exceed revenue targets.

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Team Management — Lead, coach, and develop sales managers and on‑site sales teams across multiple developments.

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Performance Management — Set KPIs, monitor performance, and implement improvement plans where needed.

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Customer Journey Oversight — Ensure a seamless customer experience from first enquiry to completion.

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Stakeholder Collaboration — Work closely with construction, marketing, and senior leadership to align sales activity with build programmes.

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Market Insight — Analyse local market trends, competitor activity, and pricing strategies.

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Launch Management — Lead successful site launches, show home openings, and promotional events.

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Compliance & Process — Ensure all sales processes meet legal, financial, and regulatory standards.

Required Experience & Skills

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Property Sales Leadership — Minimum 5 years managing sales teams within residential property (new build strongly preferred).

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Multi-Site Management — Experience overseeing several developments simultaneously.

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Strong Commercial Acumen — Ability to set pricing strategies, forecast sales, and drive revenue.

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People Leadership — Proven ability to motivate, mentor, and retain high-performing teams.

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Customer-Focused Mindset — Commitment to delivering an exceptional buying experience.

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Excellent communication, negotiation, and stakeholder management skills.

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Full UK driving licence and willingness to travel across North East sites.

Package & Benefits

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£70,000 basic salary

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Performance-related bonus

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Company car or car allowance

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Pension scheme

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25 days holiday + bank holidays

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Career progression within a growing developer

Ideal Candidate Profile

A confident, energetic sales leader who thrives in a fast-paced environment, understands the North East property market, and can build a culture of accountability and high performance. Someone who is both strategic and hands-on, comfortable being on-site, coaching teams, and driving results