Marketing Campaign Manager

About the Role

Our client is seeking an experienced and organized Marketing Campaign Manager to oversee the planning, execution, and optimization of integrated marketing campaigns in Edinburgh . This role is critical in ensuring that campaigns are delivered on time, within budget, and achieve their strategic objectives. You will coordinate efforts across various marketing channels, including digital, content, events, and PR, working closely with internal teams and external agencies. The ideal candidate possesses strong project management skills, a strategic marketing mindset, and the ability to manage complex projects from conception to completion, fostering a collaborative hybrid work environment.

Key Responsibilities

• Develop and manage comprehensive marketing campaign plans, timelines, and budgets.
• Coordinate with cross-functional teams (digital, creative, sales, product) to ensure campaign alignment and successful execution.
• Manage external agencies and vendors involved in campaign activities.
• Oversee the creation of campaign assets and messaging across all relevant channels.
• Track, measure, and report on campaign performance, providing insights and recommendations for improvement.
• Ensure all campaigns adhere to brand guidelines and marketing objectives.

Requirements

• Proven experience as a Marketing Campaign Manager or in a similar campaign management role.
• Strong project management skills with experience using project management tools.
• Solid understanding of various marketing channels and their role in integrated campaigns.
• Excellent communication, collaboration, and stakeholder management skills.
• Experience in analyzing campaign data and reporting on ROI.

Benefits

• Competitive salary and performance-related bonus.
• Hybrid working arrangement combining office and remote flexibility.
• Comprehensive health and wellness benefits package.
• Generous holiday entitlement and pension contributions.
• Opportunities for professional development and continuous learning.