Marketing Communications Specialist

About the Role

Our client is seeking a talented Marketing Communications Specialist to join their team in Edinburgh , operating on a hybrid model. This role is essential for crafting and disseminating clear, compelling messages that enhance brand reputation and engage key audiences. You will be involved in developing integrated communication strategies, managing PR activities, and creating engaging marketing collateral. This position is ideal for a proactive communicator who excels at storytelling and building strong relationships, contributing to a cohesive brand narrative within a supportive marketing department.

Key Responsibilities

• Develop and execute integrated marketing communication plans across various channels, including PR, social media, email, and digital advertising.
• Write and edit compelling press releases, articles, blog posts, and website content.
• Manage relationships with media outlets and influencers to secure positive publicity.
• Coordinate the creation of marketing collateral, such as brochures, presentations, and case studies.
• Monitor and analyze communication campaign performance, reporting on key metrics and providing strategic recommendations.
• Ensure brand consistency in all communications and marketing materials.

Requirements

• Proven experience as a Marketing Communications Specialist or similar role.
• Excellent written and verbal communication skills, with a strong ability to craft engaging narratives.
• Experience with PR outreach and media relations.
• Familiarity with various communication platforms and marketing tools.
• Strong organizational skills and the ability to manage multiple projects effectively.

Benefits

• Competitive salary and benefits package.
• Flexible hybrid working arrangements.
• Opportunities for professional growth and development.
• A collaborative and inspiring work environment.
• Access to cultural events and networking opportunities in Edinburgh .