Marketing Communications Specialist

About the Role

Our client is seeking a talented Marketing Communications Specialist to join their team in Glasgow . This role will focus on developing and executing integrated marketing communication strategies that enhance brand perception and drive engagement. You will be responsible for creating compelling messaging and content across various channels, including public relations, internal communications, and digital platforms. The ideal candidate possesses strong writing skills, a strategic mindset, and a passion for building strong brand narratives. This is an excellent opportunity for a communications professional to contribute to significant marketing efforts within the dynamic Scotland business landscape.

Key Responsibilities

• Develop and implement integrated marketing communication plans across diverse channels.
• Craft compelling press releases, media pitches, and external communications to enhance brand reputation.
• Create engaging content for websites, social media, email newsletters, and internal communications.
• Manage and nurture relationships with media contacts and industry influencers.
• Coordinate and support marketing events, webinars, and public relations activities.
• Monitor media coverage and social media conversations, reporting on sentiment and key insights.

Requirements

• Proven experience in Marketing Communications , public relations, or a related field.
• Exceptional writing, editing, and proofreading skills with a strong ability to craft clear and persuasive messages.
• Familiarity with PR strategies, media relations, and crisis communication principles.
• Experience in content creation for digital platforms and social media management.
• Strong organizational and project management skills, with the ability to manage multiple deadlines.
• Bachelor's degree in Communications, Marketing, Public Relations, or a related discipline.

Benefits

• Competitive salary and annual performance review.
• Comprehensive health, dental, and vision insurance.
• Opportunities for continuous professional development and training.
• Generous paid time off and a contributory pension scheme.
• A collaborative and supportive work environment in bustling Glasgow .