Marketing Manager - Sports Events
- reading, berkshire, RG11AA, United Kingdom
- Permanent·Remote
- Full time
- £55,000 - £55,000 Per Annum
Job Description
About the Role
Our client is seeking a creative and results-driven Marketing Manager specializing in Sports Events to join their dynamic team. This remote position offers the opportunity to shape and execute innovative marketing strategies for a portfolio of exciting sporting events, engaging diverse audiences across multiple platforms. You will be responsible for developing brand awareness, driving ticket sales, managing digital marketing campaigns, and fostering strong relationships with media partners and sponsors. The ideal candidate will have a proven track record in event marketing, a deep understanding of the sports industry, and a passion for creating memorable experiences for fans.
Key Responsibilities
- Develop and implement comprehensive marketing plans for a variety of sports events, from initial concept to post-event analysis.
- Manage digital marketing channels, including social media, email marketing, SEO/SEM, and paid advertising campaigns.
- Create compelling marketing collateral, including press releases, website content, brochures, and advertising copy.
- Build and maintain relationships with media outlets, influencers, and sports organizations.
- Oversee event branding, merchandising, and promotional activities to maximize audience reach and engagement.
- Analyze campaign performance data and provide regular reports on ROI and key marketing metrics.
Requirements
- Bachelor's degree in Marketing, Communications, Sports Management, or a related field.
- Minimum of 5 years of experience in marketing, with a significant focus on event marketing or sports marketing.
- Proven success in developing and executing integrated marketing campaigns.
- Strong understanding of digital marketing tools and analytics platforms.
- Excellent written and verbal communication skills, with a flair for creative storytelling.
- Ability to work independently and manage multiple projects simultaneously in a remote setting.
Benefits
- Competitive salary with performance-based incentives.
- Fully remote working arrangement, offering excellent work-life balance.
- Opportunity to work with high-profile sports events and brands.
- Comprehensive health, dental, and vision insurance plans.
- Generous paid time off and professional development opportunities.


