Media Relations Specialist

About the Role

Our client is seeking a detail-oriented and proactive Media Relations Specialist to join their communications department, operating remotely but supporting their base in Manchester . This role focuses on building and nurturing relationships with journalists and media outlets to secure positive coverage and manage the company's public image. You will be instrumental in developing compelling story angles, preparing spokespeople for interviews, and monitoring media mentions. This position offers the chance to work with a forward-thinking company and contribute significantly to its external communications strategy from a remote setting, fostering a strong reputation across the Greater Manchester region and beyond.

Key Responsibilities

• Cultivate and maintain relationships with national, regional, and trade media.
• Pitch stories and secure placements in relevant publications and broadcast channels.
• Develop talking points and briefing materials for media interviews.
• Monitor media landscape for opportunities and potential issues.
• Track and report on media coverage and campaign effectiveness.
• Collaborate with internal teams to ensure consistent brand messaging.

Requirements

• At least 3 years of experience in media relations or PR.
• Proven ability to generate positive media coverage.
• Excellent written and verbal communication skills.
• Strong understanding of the UK media market.
• Proficiency in media monitoring tools and PR software.
• Bachelor's degree in Journalism, Communications, or a related field.

Benefits

• Competitive salary with remote working flexibility.
• Opportunity to influence brand perception from anywhere in the UK .
• Comprehensive health insurance and wellness programs.
• Generous paid time off and flexible working hours.
• Access to online training resources for continuous learning.