Product Marketing Manager

Leading Manufacturer in Wellingborough are looking for a Product Marketing Manager to deliver product-led marketing and campaign support across the UK, US and EU. This is a fantastic opportunity to shape messaging, create compelling content, and support sales teams, distributors and partners with the tools they need to build brand awareness and convert opportunities.

You will play a key role in developing product positioning, messaging and sales collateral across multiple territories and customer segments. Working closely with sales, digital and wider commercial teams, you will help plan and deliver campaigns for key product areas and new launches, ensuring all activity is commercially relevant and aligned to business priorities.

You will also support trade shows, exhibitions, partner activity and distributor development, while creating high-quality content that demonstrates product value across sectors such as warehouse storage, logistics, ecommerce fulfilment and packaging.

Role: Product Marketing Manage

rSalary: 50,000 per annum + benefit

sLocation: Northamptonshir

Key Responsibilities for Product Marketing Manag

• er
  Develop product positioning, messaging and sales collateral for multiple markets and customer segme
• nts.Plan and deliver campaign support for key products and new product launc
• hes.Create and manage brochures, datasheets, presentations, product guides, case studies, sector content and distributor toolk
• its.Work closely with sales teams to identify campaign themes, customer objections, market opportunities and content g
• aps.Support trade shows, exhibitions, open days and industry events, including pre-event and post-event activ
• ity.Build relationships with trade bodies, industry associations and relevant partn
• ers.Support distributor development through campaign packs, product information, training materials and co-branded ass
• ets.Coordinate customer case studies, testimonials and application-led cont
• ent.Work with digital colleagues to ensure campaigns have effective landing pages, email content, videos, imagery, tracking and report
• ing.Ensure all product and campaign messaging is consistent, accurate and commercially effect

Key Requirements for the Product Marketing M

nager You will bring experience in product marketing, campaign planning or B2B marketing, ideally within manufacturing, logistics, packaging, warehouse storage or a technical product enviro

nment.You will also

• have:Strong ability to translate product features into customer ben
• kills.Confidence working with sales teams, customers, distributors, agencies and internal stakeho
• lders.Experience supporting trade shows, launches, events or partner camp
• aigns.Strong project management and coordination s
• kills.Good knowledge of Microsoft Office and the ability to brief creative or technical supp
• liers.An interest in sustainability, ecommerce fulfilment, logistics, warehouse efficiency or packaging would be advanta

geous. There is a clear pathway to success for the Product Marketing Manager and clear objectives. There will be a requirement to

• build:-Stronger and more consistent product messaging across all terr
• itoriesSales teams supported with effective campaign content and customer-facing ma
• terialsMore proactive support for trade shows, distributors, partners and key product
• lines.Increased use of case studies and sector-specific content to support conv
• ersion.Better alignment between product priorities, marketing activity and sales fol
• low-up.Stronger brand awareness and market engagement in priority m

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