Remote Digital Marketing Specialist

About the Role

Our client is seeking a creative and data-driven Remote Digital Marketing Specialist to enhance their online presence and engage a wider audience for their charitable cause . Working from home, you will be responsible for developing and executing comprehensive digital marketing strategies across various platforms. Your expertise will be crucial in driving online engagement, increasing donations, and raising awareness for the organisation's vital work. This role offers the flexibility of remote work combined with the rewarding impact of contributing to meaningful charitable initiatives.

Key Responsibilities

• Develop and implement effective digital marketing strategies across social media, email, and paid advertising.
• Create engaging and compelling content (text, image, video) tailored for different online channels.
• Manage and optimize social media campaigns to increase engagement and reach.
• Analyse website traffic and campaign performance data, providing actionable insights and reports.
• Manage the charity's website content and SEO to improve visibility.
• Stay up-to-date with the latest digital marketing trends and best practices within the charity sector .

Requirements

• Proven experience as a Digital Marketing Specialist or similar role, with a strong portfolio.
• Proficiency in social media management tools, SEO, SEM, and email marketing platforms.
• Excellent content creation and copywriting skills.
• Strong analytical skills with the ability to interpret data and translate it into strategy.
• Experience working in a remote environment and excellent self-management skills.
• A passion for the charitable sector and a desire to use digital skills for social good.

Benefits

• Competitive salary and remote working arrangements.
• Opportunity to shape the digital voice of a respected charity.
• Professional development in digital marketing strategies.
• Flexible working hours supporting work-life balance.
• Make a significant impact through your digital expertise in Reading and beyond.