Senior Game Designer - The Sims

Electronic Arts creates next-level entertainment experiences that inspire players and fans around the world. Here, everyone is part of the story. Part of a community that connects across the globe. A place where creativity thrives, new perspectives are invited, and ideas matter. A team where everyone makes play happen.

Welcome to The Sims, home to tinkerers, craftspeople, & storytellers. Our drive is to inspire everyone to make a better world through creative play. As the developer of The Sims, we create games and experiences for millions of people around the world and are always looking for new ways to inspire our players. The Sims is a place where you can do what you love and help others grow while doing it; a place where your unique voice can be heard and seen. We put creativity and inclusivity at the core of our work and don't settle for seeing the world only as it is, but strive to build a world as it could be.

Location: Guildford, UK, hybrid in studio three days a week.

This is an individual contributor senior role reporting to a Development Director. You will be part of a multidiscipline team working on the future of The Sims.

Responsibilities

• Create prototypes and designs for gameplay content, mechanics, and systems
• Write clear and detailed documentation that communicates functionality, logic, tuning, and player outcomes
• Implement and tune interactive objects, mechanics, and systems, or mechanics that power story-driven simulation and gameplay
• Collaborate with designers, art, engineering, and QA to ensure alignment and feasibility
• Partner with producers and project managers to scope features and track tasks
• Use player-centered and data-informed design processes through quantitative and qualitative player insights
• Troubleshoot in-engine, taking ownership over quality and player experience
• Mentor junior designers, offering feedback and guidance based on expertise

Qualifications

• 5+ years of professional experience with one shipped AAA title
• Experience in builders, simulation, sandbox, or life-sim games
• Experience with expansion content or live service development
• Experience with logic, scripting, and in-engine implementation using in engine, esp. with proprietary tools (e.g., Unreal, XML, Blueprints)
• Proficient in version control (e.g. Perforce, Git) task tracking (e.g. Jira), and data visualization tools (e.g. Looker or Tableau)
• Experience with player-driven storytelling and systems supporting different playstyles
• Comfort designing content around themes like identity, relationships, and social dynamics
• Bonus - Experience working within Agile development

About Electronic Arts

We’re proud to have an extensive portfolio of games and experiences, locations around the world, and opportunities across EA. We value adaptability, resilience, creativity, and curiosity. From leadership that brings out your potential, to creating space for learning and experimenting, we empower you to do great work and pursue opportunities for growth.

We adopt a holistic approach to our benefits programs, emphasizing physical, emotional, financial, career, and community wellness to support a balanced life. Our packages are tailored to meet local needs and may include healthcare coverage, mental well-being support, retirement savings, paid time off, family leaves, complimentary games, and more. We nurture environments where our teams can always bring their best to what they do.

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.

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