Senior Lecturer - Digital Marketing

About the Role

Our client seeks an experienced and engaging Senior Lecturer to join their esteemed Business School, specializing in Digital Marketing . This role involves delivering high-impact lectures, leading seminar discussions, and mentoring students at both undergraduate and postgraduate levels. You will contribute to curriculum development, research, and the overall academic life of the department. The ideal candidate will possess a deep understanding of current digital marketing trends, excellent communication skills, and a passion for fostering student learning and development within a blended learning environment. This position offers a unique opportunity to shape the next generation of marketing professionals in Coventry .

Key Responsibilities

• Deliver engaging and informative lectures and tutorials on various digital marketing topics, including SEO, SEM, social media, content marketing, and analytics.
• Develop and update course materials, syllabi, and assessment methods to reflect current industry practices and academic standards.
• Supervise student projects, dissertations, and research activities.
• Conduct scholarly research in digital marketing or related fields and contribute to the department's research profile.
• Provide academic advising and pastoral support to students, fostering their academic and professional growth.
• Collaborate with colleagues on curriculum enhancement, departmental initiatives, and student recruitment efforts.

Requirements

• A PhD or Master's degree in Marketing, Digital Marketing, or a closely related discipline.
• Proven experience as a lecturer or academic in higher education, preferably with a focus on digital marketing .
• Demonstrable expertise in key digital marketing channels and analytical tools.
• Strong research potential and a commitment to academic scholarship.
• Excellent presentation, communication, and interpersonal skills.
• Ability to work effectively in a hybrid model, balancing on-campus and remote responsibilities.

Benefits

• Competitive salary commensurate with experience and qualifications.
• Comprehensive benefits package, including health insurance and pension contributions.
• Generous annual leave and opportunities for professional development.
• Access to university research facilities and libraries.
• A dynamic and supportive academic community within Milton Keynes .