Senior PR Executive

About the Role

Our client is seeking a proactive and creative Senior PR Executive to join their vibrant team in Coventry . This role involves managing day-to-day PR activities, supporting the PR Manager in strategy development, and executing impactful communication campaigns. You will be instrumental in building brand awareness and managing stakeholder relationships through compelling storytelling and targeted media outreach. This position offers a fantastic chance to grow your career in a dynamic and collaborative agency environment within the West Midlands .

Key Responsibilities

• Support the PR Manager in developing and executing integrated PR strategies across various channels.
• Build and maintain relationships with key media contacts, bloggers, and influencers relevant to our client's sectors.
• Write engaging press releases, articles, social media content, and other PR materials.
• Monitor media mentions and track campaign effectiveness, providing insights for improvement.
• Assist in organizing and managing press events, product launches, and media briefings.
• Contribute to crisis communication planning and execution as needed.

Requirements

• Bachelor's degree in Communications, Public Relations, English, or a relevant discipline.
• At least 3 years of hands-on experience in a PR role, preferably within an agency setting.
• Demonstrated ability to craft compelling narratives and secure media coverage.
• Strong understanding of digital PR tactics and social media engagement.
• Excellent organizational skills and the ability to manage multiple projects simultaneously.
• Proficiency with PR software and social media management tools.

Benefits

• Competitive salary and performance-based incentives.
• Hybrid working model offering flexibility between office and home.
• Access to professional development programs and industry conferences.
• Contributory pension scheme.
• A dynamic and inclusive workplace culture.