Senior PR Specialist

About the Role

Our client is seeking a strategic and results-oriented Senior PR Specialist to join their thriving team in Birmingham . This role is crucial for enhancing the company's public image and managing its external communications. You will be responsible for creating engaging content, building relationships with media representatives, and supporting broader marketing initiatives. The ideal candidate will possess a deep understanding of the media landscape and a proven ability to deliver high-impact PR campaigns that contribute to the company's growth and brand recognition in the West Midlands region. You will work closely with internal teams to ensure consistent messaging and brand alignment.

Key Responsibilities

• Develop and implement effective public relations strategies for specific campaigns and product launches.
• Build and maintain strong relationships with local and national media contacts, bloggers, and influencers.
• Write and edit high-quality press releases, articles, speeches, and website content.
• Monitor media coverage, analyze results, and provide regular reports on PR campaign performance.
• Support the PR team in organizing press conferences, media events, and networking opportunities.
• Manage day-to-day media inquiries and serve as a point of contact for external communications in Birmingham .

Requirements

• Bachelor's degree in Communications, Journalism, Public Relations, or a related field.
• Minimum of 4 years of experience in a dedicated PR or Communications role.
• Demonstrated success in securing positive media coverage and managing brand reputation.
• Excellent writing, editing, and interpersonal communication skills.
• Experience with media monitoring tools and PR software.
• Ability to manage multiple projects and meet tight deadlines in a dynamic environment.

Benefits

• Competitive salary package commensurate with experience.
• Opportunity to work in a dynamic and collaborative office environment in Birmingham .
• Comprehensive benefits including health insurance and pension contributions.
• Paid time off for personal and professional development.
• Access to ongoing training and development programs to enhance PR skills.