Senior Social Media Content Producer

The Role

Brackley, UK. 

We are looking for an experienced and creative social media professional to join the Mercedes-AMG PETRONAS F1 Team and help shape how millions of fans engage with one of the world's most recognised sporting brands.

As Senior Social Media Content Producer, you will play a leading role in the planning, creation and delivery of content across our global social media channels. Combining strong editorial judgement, platform expertise and a passion for storytelling, you will help raise the quality and impact of our day-to-day social output while exploring new formats, technologies and audience opportunities.

Working closely with colleagues across Communications, Digital, Creative, Partnerships and external agencies, you will help bring the team's stories to life through engaging, innovative and platform-first content. You'll have the opportunity to influence how we connect with fans around the world whilst helping shape the future of sports storytelling in Formula One and beyond.

This position is based at our headquarters in Brackley, with an onsite presence required three days per week.

Key Responsibilities

• Play a senior hands-on role in the planning, creation and delivery of high-quality content across all social channels, helping to guide the work of the social media team without formal line-management responsibility.
• Support the digital team’s senior leaders in translating the wider Communications strategy into effective platform and content plans.
• Collaborate with the Content Director to develop benchmark creative content, original formats and new approaches designed for social audiences.
• Work closely with, and under the direction of, the Creative Lead, Digital Editor, Digital Operations Manager and Content Director to maintain alignment across social media and the wider digital ecosystem.
• Coordinate internal content production and external agency partners from briefing through to final delivery and publishing.
• Build effective agency and platform relationships, supporting clear responsibilities, efficient workflows, constructive feedback and consistently high-quality output.
• Partner with the Partner Communications team to deliver outstanding partner content and digital rights activations.
• Ensure social media supports wider digital objectives across the team’s website, CRM, e-commerce and other owned platforms.
• Support the Digital Operations Manager and relevant agency partners in the development and delivery of the paid social media strategy.
• Help shape and deliver the team’s community management approach across social media platforms.
• Maintain consistency with the team’s objectives, values, brand standards and wider storytelling ambitions.
• Identify emerging platforms, audience behaviours, technologies and creative opportunities that can strengthen the team’s output.
• Share social media expertise and best practices across the wider organisation.

About You

Essential Skills and Experience

• Significant experience creating, publishing and optimising content across major social media platforms.
• Strong understanding of social media trends, platform behaviours and audience engagement strategies.
• Excellent editorial judgement with the ability to identify compelling stories and translate them into engaging content.
• Experience coordinating content production with internal stakeholders, creative teams and agency partners.
• Strong analytical skills with the ability to interpret performance data and turn insights into actionable recommendations.
• Excellent organisational skills, with the ability to manage multiple projects and deadlines in a fast-paced environment.
• Strong communication and stakeholder-management skills.
• Experience working within a high-performance, deadline-driven environment.
• A collaborative, proactive approach with the confidence to contribute ideas and influence outcomes.
• A passion for sport, culture, digital media and modern storytelling.

About Us

At the Mercedes-AMG PETRONAS F1 Team, every win starts with the energy to exceed our exceptional standards.

It’s the belief and focus you give that powers our performance.

Whether you’re leading innovation, bringing precision to our manufacturing or supporting trackside operations around the world, every detail matters.

We’re setting new standards in our sport, together. More growth, more pride, more of what makes our team exceptional.

Give all. Gain more.

Benefits

Our riverside campus is powered by 100% renewably sourced energy and features an on-site gym and exercise studio, subsidised restaurant and on-site parking with EV chargers available.

We offer a competitive and attractive package of benefits including a generous bonus scheme, private medical cover, life assurance and 25 days holiday. We pride ourselves on our family-friendly environment and employee well-being programmes.

Why us

We believe that building a more inclusive and diverse culture helps us go faster and further. 
From recruitment and building our future talent pipeline to internal communications and leadership training, we’re building a team where everyone can thrive and contribute to our shared success.

Our aim is to attract, develop and retain exceptional people from all backgrounds, creating a workplace where all team members feel respected, supported and able to fulfil their potential.

We welcome applications from all backgrounds and are looking for candidates who are passionate about reaching their full potential and are excited about constantly learning and developing.

Your Application

We will ask you to complete a questionnaire as well as submitting a cover letter and CV. Please upload your cover letter and CV as one single PDF file.